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This tag is associated with 12 posts

Too Long, Too Short, and Just Right

When developing marketing content for clients, a common question is, “How long should this marketing piece be?” While it may seem like a simple question, it’s a good one. If your content is too long, you can lose your reader and the message can drown in a sea of words. If your content is too … Continue reading

Breathe vs Breath…make it simple

People often struggle when choosing whether to use “breathe” or “breath” in a sentence. The difference between these two words is that “breathe” is a verb (to do something) and “breath” is a noun (can be counted). The easiest way to make it a simple choice is to just say it out loud. If you … Continue reading

Looking for Requests

Do you need an easy way to remember that elusive grammar rule or how to spell a certain word? Drop me a comment to let me know, and I’ll do my best to help you solve it! Jill Heiste Communications …delivering the power of words

Quick note: Spelling “visibility”

An easy way to remember there is not an “a” in “visibility” is to focus on the letter “i”. The eyes (“i“s) have full visibility. Jill Visit Heiste Communications online

Quick note: Spelling “desperate”

A good way to remember how to correctly spell “desperate” is that there is no “par”. Being desperate is not par for the course. Jill Learn more about Heiste Communications online

Too, To, Two…Clearing the confusion

It is easy to accidentally choose the wrong version of “to”, “too”, or, even in some cases, “two”.  Here is a quick and easy guide: If you can substitute “also”, use “too”. Think of it as you need something additional, so add another “o”. Example:  We need to order staples, too. (“also” could work here; … Continue reading

Their, There, and They’re…Which one to choose?

Many people struggle when choosing the correct version of “their”, “there”, or “they’re” for a sentence.  Here is a quick and easy guide: If you can substitute “they are”, use “they’re”. Example:  Sales knows about the issue, and they’re working on it. (“they are” would make sense and could work) If you can substitute “here”, … Continue reading

Quick Note: Spelling “separate”

If you don’t have a spell checker or dictionary handy, a quick and easy way to remember if it spelled with an “a” or an “e” in the middle: There is “a rat” in “separate”. Jill Learn more about Heiste Communications online

Your and You’re…Using the correct one

“Your” versus “You’re”.  I have seen this mistake in numerous places in print and online.  Here’s a simple way to clarify which version you should use. If you can substitute “you are”, then you should use “you’re”. Example:  I wanted to verify that you’re going to the meeting at 2:00. (“you are” could work) If … Continue reading

Its vs It’s — which is correct?

Ever wonder which version of its/it’s is correct to use in your sentence?  Here’s a simple, easy way to determine which one to use: If you can substitute “it is”, then you should use “it’s”. Example:  It’s important to monitor the stock market. (“it is” could would work here) If “it is” doesn’t make sense, … Continue reading

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