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copywriting

This tag is associated with 5 posts

Too Long, Too Short, and Just Right

When developing marketing content for clients, a common question is, “How long should this marketing piece be?” While it may seem like a simple question, it’s a good one. If your content is too long, you can lose your reader and the message can drown in a sea of words. If your content is too … Continue reading

Breathe vs Breath…make it simple

People often struggle when choosing whether to use “breathe” or “breath” in a sentence. The difference between these two words is that “breathe” is a verb (to do something) and “breath” is a noun (can be counted). The easiest way to make it a simple choice is to just say it out loud. If you … Continue reading

A Perspective Break

Taking a break can be a good thing, as it can give you distance and perspective, which is important in any business. While we didn’t plan to take a break for almost two years, sometimes you can’t always control the plan. The good news is, our break is over, and it’s time to get back … Continue reading

Lightening vs Lightning…which light is right

Some quick comments on choosing the right “lightening” or “lightning” for your sentence. Continue reading

Temporary hiatus…

Sorry for the delay on recent updates.  I do plan to continue this blog, bringing real-life grammar and spelling tips to everyone.  Plus, I plan to expand this blog to include other commentary related to writing in all of its various forms. Please bear with me during this transition phase. Best regards, Jill Want to … Continue reading

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