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Hashtags. Twitter has used them for quite some time, and now that Facebook has incorporated them, I have many clients asking, “What is a hashtag? Why should I care?” What is a Hashtag? A hashtag is the number symbol (#) followed by a word or series of words specific to a topic (#hashtag). They are … Continue reading
I was recently out of town for an industry tradeshow, supporting my clients with press release work and handling some social media for them on the show floor. While tradeshows can be exhausting, they can also be exhilarating. There is always buzz about new business taking place, new products being launched, and people coming together … Continue reading
When developing marketing content for clients, a common question is, “How long should this marketing piece be?” While it may seem like a simple question, it’s a good one. If your content is too long, you can lose your reader and the message can drown in a sea of words. If your content is too … Continue reading
People often struggle when choosing whether to use “breathe” or “breath” in a sentence. The difference between these two words is that “breathe” is a verb (to do something) and “breath” is a noun (can be counted). The easiest way to make it a simple choice is to just say it out loud. If you … Continue reading
Taking a break can be a good thing, as it can give you distance and perspective, which is important in any business. While we didn’t plan to take a break for almost two years, sometimes you can’t always control the plan. The good news is, our break is over, and it’s time to get back … Continue reading
The Jeff Scheetz Band will perform its seventh Christmas Concert for the Animals benefit concert to fund local Kansas City area animal charities on Sunday, December 19th at 7:00 p.m. at The Mission Theater, 5909 Johnson Drive in Mission, Kansas. This year’s event is sponsored by Paw Prints The Magazine. Proceeds from the concert will … Continue reading
Some quick comments on choosing the right “lightening” or “lightning” for your sentence. Continue reading
The Jeff Scheetz Band will perform its sixth “Christmas Concert for the Animals” benefit concert to fund local Kansas City area animal charities on Monday, December 21st at 7:00pm at the Uptown Theater, 3700 Broadway in Kansas City, Missouri. This year’s event is sponsored by Paw Prints Magazine, Pawz at Play, and Brookside Barkery and … Continue reading
This topic is in response to the post calling for requests. There are various types of clauses in the English language, but two of the most confusing are dependent and independent clauses. To tell the difference between the two, remember the following: If it can stand by itself as a sentence, it is an independent … Continue reading
When choosing between “lose” and “loose” in content, it’s critical to use the one that fits your meaning. Lose means to be without something. If you can substitute “win” or “gain” and the sentence still makes sense, use “lose”. Example: If I don’t have a competitive quote, I will lose this account. (“win” or “gain” … Continue reading
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